My role was to design and art direct the ADCOLOR Conference and Awards event as well as social media pieces to advertise the event. The 2017 event theme was “Come Together”. The look I developed was inspired by their bold and colorful color palette. The geometrics shapes reference a woven intertwined textile which represents unification. Read more about ADCOLOR at adcolor.org
My team and I developed a custom Twitter emoji representing love and diversity that appeared along side the hashtag #ADCOLOR during the 3 day event. The emoji was a huge success reaching number 2 on Trending. Had Brad Pitt and Angelina Jolie not tragically broken up we probably would have hit number 1. RIP #brangelina
I developed templates for sharable quotes as well as photos. The typographic videos below were created to advertise for the conference as well as raise awareness about inequality issues.